How I work: Louise Webster

Louise Webster Founder of Beyond the School Run

When I started this blog, I was keen to connect with other parents who were passionate about finding solutions to the parent/work juggle. I was thrilled when I became a follower of Beyond the School Run which is ran by Louise Webster. Working in publishing, I make it my business to be aware of books in an area that I am particularly passionate about and I’m looking forward to sharing a review of her book, A New Way for Mothers in another post. I was delighted when Louise agreed to be part of my How I Work series because she is so determined to help those who are looking to work but have children too – something you may notice I am a strong advocate of too!

  1. Name of your business?

Beyond the School Run (this is a Limited Company)

2. What do you do?

I am the Founder of the Beyondtheschoolrun.com platform, and author of the book,A New Way of Mothers.

I run the platform during school hours and in the windows available during school holidays.  My role involves, sharing content daily with our community, we have a weekly schedule ranging from Monday motivation, to wise words Wednesday and Fashion Friday.  I communicate via our FB pages, Twitter and instagram.  I also focus on preparing our fortnightly newsletter and making new connections, speaking with people in this space and potentially finding ways to work together.  The Beyondtheschoolrun website features links to various connections and opportunities and I am regularly engaging with those connections or identifying new ones.  I work on the PR of my book ‘A New Way for Mothers’ which often involves speaking events or working with the media. I am currently working on a program to support the workplace.  

3. Where do you work?

I have a small office at the top of our house. I love it.  It only has my work in there and items that inspire me. As soon as I walk in I feel like I could be anywhere.

4. How did you get to this point in your career?

Before children I worked in PR and ran a PR agency that I set up.  About a year after having my first child, I sold the company and took a year out- at which point we moved out of the London and had my daughter (my second child).  It was during this time that I started to see for myself and others the barriers for parents in working alongside caring and that’s when I started to develop Beyondtheschoolrun. 

 I have been growing it in the hours available to me – which is what Beyondtheschoolrun is all about. I have a deep passion for the collective potential of parents when utilising their skills in the hours available to them.

5. The best part of my job is…?

Louise Webster at No.10 Downing Street
Her job has taken Louise to No.10 Downing Street

I love hearing from people who have somehow benefitted or been inspired by my work in some way – whether that’s connecting with a flexible job role via the platform, an opportunity or reading my book.  Beyondtheschoolrun has also taken me to places I would never have imagined, No.10 Downing Street and has connected me with dreams I never imagined possible such as writing my book ‘A New Way for Mothers.’

A new Way for Mothers book
Louise has written a book about the parenting/work juggle

6. The worst part of my job is…?

Working out how to make the business model work.  I am working in this new way that I explore in my book ‘A New Way for Mothers’ and also growing a business in a new way. 

7. Favourite time-saving trick?

It may be contrary but taking time to exercise – the 30 minutes you put in can give you so much back.  I find so much clarity after I have exercised, whether that’s yoga, running etc.  It is not so much about the time that you have but what you achieve within that time and finding your flow is really important.  I write about this in more detail in my book.

8. Best advice for anyone working 9 to 3?

Be kind to yourself.   It’s not a race we’ll all get to where we dream of just focus on your steps, don’t compare and try to collaborate. 

9. Favourite social media accounts/blogs?

Maria Forleo from her Facebook page
Louise is a fan of Maria Forleo

Arianna Huffington, Marie Forleo, Oprah Winfrey amongst others.

You can buy Louise’s book here. Do follow her on Instagram: @beyondtheschoolrun